Established in Florence, Italy in the 1920s, Gucci is one of the world's most coveted brands that understands that fashion and fragrance go hand in hand. A purveyor of hip, modern designs for men and women, Gucci has elevated their minimalist signature monogram to iconic status, often splashing it across the season's new It bag, assortment of sportswear, stiletto heels, and fragrances.

Ranging from sultry and sexy to sweet and sugary, the couture scents are—much like the coveted label's clothing and accessories—instant classics. Gucci sits atop the pinnacle of chic while riding the waves of a powerful fashion renaissance—and their bellissima blends are a constant reminder of the sweet smell of success.

Guccio Gucci, the son of an Italian leather craftsman, who traveled around Europe admiring aesthetics and culture.

The Gucci House nearly dissolved as a fashion staple before designer Tom Ford was named creative director in 1993. He brought life back to the company by showing the world what Gucci style really was: urban, aggressive and seductive. In 2004, however, Ford and his business partner left the company after a disagreement with the owners. His personally-trained followers, Alessandra Facchinetti, John Ray and Frida Giannini, took his place.

Recently, Gucci cut back from 20,000 to 5,000 items, keeping only the most popular: the bamboo-handled hangbag, various shoes, watches, jewelry, silk scarves, sports articles, belt clasps, eyeglasses, etc.